Gladney Center for Adoption
Gladney is one of the nation’s leaders in global adoption. In 2008, many people only knew about Gladney’s domestic (U.S.) adoption programs. To bring more awareness to Gladney’s expertise in international adoption, an adoption kit was created that showcases toys from different parts of the world. Each adoption program was represented by a culturally relevant toy and the adoption program sheets could be tailored to each parent’s interests. Additionally, correspondence and collateral such as business cards, letterhead, folders, and greeting cards were created.